Similarly, if you need the flexibility to occasionally delete posts, a highly structured Instagram Grid layout may not work for you.ĭid you know? HeyOrca’s social media calendar tool for agencies lets you schedule and publish posts directly to Instagram?

Some Grid layouts dictate how frequently you post, and what content is posted. You can design a beautiful Instagram Grid, but if it’s not serving a purpose, what’s the point?įinally, keep in mind your social media posting schedule. It should also focus on photos: what color tones, layouts and angles are used? Are your photos busy or minimalist?īut it’s not just about brand identity – we suggest approaching your grid layout selection with your social media business objectives in mind. If you haven’t already, we suggest developing a brand guide that clearly and specifically describes your brand colors, fonts, and text. No grid system is strong enough to support a brand that uses inconsistent imagery, colors, content and branding. Although IG Grids are an excellent way of communicating what your brand is about, it’s essential that your account has a developed brand identity.

Ig grid design